To improve the success of your website, it is important to understand the behavior of your visitors. This will help you in optimizing your website, your marketing strategy, and to grow your business.
Automatically measured user actions
If you have a Google Analytics account or Google Ads associated with your Jimdo website, Google will automatically measure certain user interactions with your website content. This will be for all visitors who have given their consent via the cookie banner. The following key actions are measured automatically:
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- Sales in your Online Store
- Inquiries via your contact form
- Clicks on your WhatsApp button
- Appointment bookings in the Jimdo booking tool
- Marketing consent in your contact form or sales
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Measuring user activity from phone and email clicks
If you want to measure how many of your visitors call or email you, you will need to create a link to your phone number or email account via a button or as a text link. By doing this, Google will be able to collect data on when a visitor clicks directly on the link.
If you don’t know how to create links on your website, you can learn how to do it here:
External user activity
Please note that all actions that take place outside your Jimdo website, such as bookings via an external booking tool, cannot be measured as Google Analytics goals or conversions.